Marketing tends to be seen by many business owners as a soft function, one of the first spending areas to be cut when times are tough. On the contrary, it…
Any entrepreneur will tell you how hard it is to get started… …gather the capital, find customers and good suppliers, manage cashflow, keep going, cope with the set backs and…
…gather the capital, find customers and good suppliers, manage cashflow, keep going, cope with the set backs and failures to establish a thriving business. If the challenges and barriers to…
A road to success is not smooth ride. It has bumps and holes and sharp turns. All roads do. One of the main weaknesses of the mankind is the average…
In our last issue, we looked at ten simple rules for a successful start-up. Starting a business is the most challenging decision to take, especially when you have been in…
Word has it that innovation is crucial to improving a country’s economy, presently and in the future. This is true for big economies like the US (if you watched the…
While the thought of starting one’s own business may be exciting, it can also be intimidating – even for someone with a successful business career behind them. The difference between…
L’homme qu’il faut à la place qu’il faut ! C’est souvent ce que les entrepreneurs recherchent à tout prix, en pensant qu’une bonne sélection garantit l’efficacité de l’équipe. Malheureusement,…
Congratulations! You’ve decided to pursue your passion and explore your potential as an entrepreneur. Now what? Consider these basic tips to help get your business off the ground today: 1…
African Entrepreneurship and Small Business Development’ is a book about entrepreneurship issues in Africa, written by a group of academics. A holistic academic approach, it is as practical as it…